Duluth, December 4, 2019 – The Gwinnett County Convention and Visitors Bureau, which oversees the Duluth-area development announced that North American Properties, has officially pulled out of $900 million mix-used “Revel” entertainment, office and residential development.

The 118-acre project was announced with much fanfare three years ago. “Revel” would bring 850,000 sf of office space, 300,000 sf of retail space, and 900 housing apartments to the Infinite Energy area.

County officials are confident about seeking a replacement developer to build on the concept.

“There’s no doubt in my mind that we’re gonna circle back and start focusing again on some form of entertainment district, mixed-use development there,” said GCVB CEO Preston Williams.

“Gwinnett County has been a great partner and the future redevelopment around the Infinite Energy Center will be a wonderful addition for the residents of Gwinnett and the greater region,” said North American’s Mark Toro mentioned in a press release.

North American Property said the exit was due to a change in their business strategy. Lately, NAP has been focusing on reviving mixed-use projects such as Colony Square and Atlantic Station in mid-town. They also backed out of a highly visible project named High Street in Dunwoody.